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April 14th: Representing your organization on the Web

Arnie's exercise had you look at how to plan and present a specific project on the web. This session asks you to look at the process from a more general tack -- that of presenting your organization as a whole.

To that end, there are two basic exercises I'd like you to do. (I'm being kind here, because there's so much in terms of resources I could overwhelm you fairly easily...)

1. Take a look at the sites and questions defined in Arts Wire's "Prelude to a Blueprint" exercise at http://www.spiderschool.org/workshops/prelude/index.html. There are links to a series of arts organization sites, coupled with some planning questions. Try to think through the questions, define your likes and dislikes, and also spend some time asking the various questions about the sites listed underneath other questions, as they apply to more than one.

2. Take a look at the Bronx Council for the Arts Case Study at http://www.spiderschool.org/workshops/planbronx/index.html and the questions asked here, and try to relate them to your own process. You might also look at NYFA's process at http://www.spiderschool.org/nyfa_webplan/index.html.

That's basically it, but that's actually a fair amount, if you do it properly. You can use these processes to put together the outline of a website needed for the class... and since I've not been clear enough about what these should be (a couple of you emailed me on this) let me say this more about it --

First, don't worry too hard. I expect you'll get to redo these and can give them later. come armed with your opinions on the above stuff.

Next, what you're supposed to do is define your criteria for a web site for an organization (using the above resources as starting points) and then create a site plan for such a web site -- what stuff should go up and how would you organize it? we'll talk more about this during class, of course.

That said, here are a couple of other nice resources to check out.

"Must-Haves: Is your Web site missing any of these 12 essentials?" (www.cio.com/archive/webbusiness/080198_main.html), by Scott Kirsner, covers the main pieces that are appearing in web sites. It's a very corporate perspecive, but there are some very useful insights.

There's a really nice article on designing text for the web called "How Users Read on the Web" by Jakob Nielsen at http://www.useit.com/alertbox/9710a.html. I'm not sure I agree with all of his conclusions, in terms of whether or now one should change their style to meet how users do things, but this is based on solid study and is definitely provocative. Again, there's a lot of useful stuff here, including an article called "Differences Between Print Design and Web Design" at http://www.useit.com/alertbox/990124.html and "The Top Ten Mistakes in Web Design." at http://www.useit.com/alertbox/9605.html. This is another site that's worth taking a look at as it has a lot going on in it, but be warned again that it's from a really corprorate perspective.

Another perspective on design can be found at http://www.123netcom.com/checklist.htm, which is a checklist from a corporate perspective (am I sounding like a broken record?) that includes such nuggets as "Meet With Internet Consultant" -- definitely the approach I expect all non-profits to take. Nonetheless, there are a couple of intriguing things on the list, such as preparing tables of contents and keyword lists.

Another nice list is at http://www.1stsitefree.com/plan.htm, though they skip over the actual plan rather quickly. Nice links, though, including one of my favorites (and one to which I frequently send people who drive me crazy with their design ideas), the wonderful "Webpagesthatsuck" at http://www.webpagesthatsuck.com.


Here are criteria received from class members...

Yamilett Abejon

Melinda Block

Sybille Canthal

Krissy Davis

Anja Deller

Geoffrey Fleming

Cheryl Giznik

Sandra Jaggi

Jen Jessen

Joy Qi Le

Sarah Nemerovski

Mary Anne Redding

Trisha Shepard


(top)

Yamilett Abejon
REWIRING THE ARTS ORGANIZATION
April 14, 1999

 

Web site Outline

Splash Page - Links to pages (sections) of the website.

Organizational Mission

History / General Information

Special Projects

Ongoing Projects

Teacher/Parent Workshops

Partnerships

Examples of artwork

Lesson plans

How to page

Teacher and students quotes

Participating schools/teachers

Resources/links

Funders/ Sponsors



(top)

Melinda Block
Rewiring the Arts Organization
2/10/99
Educational Program Criteria

 


(top)

Sybille Canthal

 


(top)

Krissy Davis
Arts Education Programming Criteria


(top)
Seminar Assignment
Course: Rewiring the Arts Organization
The School of the Arts Institute
Anja Deller, February 8th, 1999


CRITERIA FOR A QUALITATIVE ARTS EDUCATION PROGRAM



(top)

Geoffrey Fleming
February 10, 1999
Rewiring the Arts
Prof. A. Aprill

CRITERIA



(top)

Criteria for Art ED Programming
Cheryl Giznik
2/10/99


(top)

Sandra Jaggi

Criteria for an Arts Education Curricula--Years K-8

 


(top)

Effective Arts Education Criteria
A. April & J. Matuzak
Spring 99
Jen N. Jessen

Art Criteria for a Children’s Art Organization



(top)
Joy Qi Le
Criteria for the Education Plan

 


(top)

Sarah Nemerovski
Rewiring the Arts Organization
February 10, 1999
Education Plan

 

 


(top)

Mary Anne Redding
Rewiring the Arts
Spring 1999


Arts Education Program - Quality Criteria



(top)

Plan C
Effective Arts Education Criteria
Targets small community arts organizations and schools
Trisha Shepard

Spring 1999

 

(top)

Link to Arnie Syllabus
Link to Joe Syllabus

 

The School of the Art Institute of Chicago
Master of Arts in Arts Administration
Artsad 5052
Spring Semester 1999
Wednesdays 6:00 to 9:00 pm

Joe Matuzak
Arts Wire
120 Litchfield St.
Clinton, MI 49236-9764
(517) 456-4970
jmatuzak@sunwheel.org

Arnie Aprill
CAPE
11th Floor
Marshall Fields
Chicago, IL 60602

(312) 781-4056
aaprill@capeweb.org

Server space provided through a partnership with Arts Wire and the Masters of Arts Management Program of Carnegie Mellon University.